WE MAKE
you can't scroll past.
Badfish Labs is a London brand studio for people building something bigger than a feed.
You've got the audience, the idea, the product. Now you need a brand that gets you taken seriously on a shelf, in a pitch meeting, by the people who decide whether you're real.
Everyone else is shipping the same templates, the same AI-generated beige, the same link-in-bio. We make brands that look like nothing else in the room because the ones people remember, fund, and put on shelves are the ones that made someone feel something.
Not for everyone. If you want safe, you've got the wrong studio.
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WHAT WE DO
We build brands from scratch and rebuild the ones that aren't working. Strategy, identity, websites, content design, packaging. Whatever your brand needs to stop blending in and start turning heads.
TESTIMONIALS

The problem: Needed evolution for next stage of investment. Had to move fast.
"Outstanding branding work that impressed our team. We secured angel investor funding within weeks of launching the rebrand."

Tim Waterlow, Co-Founder

The problem: Dormant label. Needed credibility asap. Brand screamed "hobby."
"Quick turnarounds, high-quality designs, genuinely understands brand vision. We've successfully run 5 events since the rebrand and lined up collaborations with major industry leaders."

Phil Source, Founder

The problem: Losing to competitors. Applications down from last year.
"Spotted the cracks, fixed them fast, delivers 10/10 results. Within the first month, applications were up 150% and email open rates jumped from 10% to 35%."

Jack Rogers, Founder

Join a newsletter. That doesn't suck.
It's a backdoor into how we think about brands. New work before anyone else sees it. Lessons from projects we can't shut up about. Ideas we're testing. Only for founders and creators who are building something worth looking at
Your brand should be the most exciting thing about your business.
Right now it probably isn't.
Everyone else makes you book a call. We'd rather you just text. It's less pressure, it's faster, and you don't need it all figured out first. Send a half-formed idea, a voice note, a "my brand's a mess, help" whatever's easiest. We'll tell you straight where it's falling flat and what it'd take to fix it.
Projects start from £1,999
Prefer to talk it through? Book a call





























